BODLOVE BY OLD NAVY
The BodLove Campaign consists of a series of small campaigns that occur throughout the year within the Old Navy marketing calendar. This initiative celebrates body positivity and emphasizes inclusivity by featuring a diverse range of sizes. The project builds upon an existing branding creative, and I took the lead in guiding the design direction, simplifying it to align with the everyday versatility of the product line.
ROLE | Lead Sr. Graphic Designer
Collaborated with Art Director: Caitlin Low & Copy Director: Lauren Bradshaw
 
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
          
          
        
       
            
              
            
            
          
               
                 
                 
                 
                 
                 
                 
              
              
              
             
              
              
              
             
              
              
              
             
              
              
              
             
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
              